Facebook Live
Live video, big in boutique seller groups
What it is
Facebook's live video. Its built-in Live Shopping shut down in October 2022, so there's no native way to tag and sell products in a stream anymore. Plenty of selling still happens in Facebook Groups, where people comment "sold" to claim items, but that's run by sellers and tools, not a Facebook feature.
At a glance
- Audience
- Platform brings the audience
- Checkout
- Links / manual
- Fulfillment
- Seller handles shipping
- Makes money via
- No platform fee
Selling formats
How it works
Sellers go live on a Page or in a Group, buyers comment to claim, and invoicing and checkout happen through a tool like CommentSold or manual payment links. The audience is your Page followers or Group members.
Best for
Boutique and community-group sellers who run comment sales with an outside tool.
Fees
No platform fee on live selling; you pay your tools and payment processor.
Sells
Links
Who sells here
Shops in our directory with a live presence on Facebook Live.
3D Jewelz
785 Decor
8Twenty3 Boutique
Adelyne's Boutique & Gifts
Adorable Child Online
Agape Chic Consignment Boutique
Aged2PerfectionStore
Alie's Boutique
Amazin Trendz
American West Jewelry
Amy Wilson Turquoise
Angels & Outlaws